Blogs

We are Developers - Conversion Tracking Setup and Performance Marketing

21 Mar 2019 Clients

I was able to implement the following for We Are Developers: Conversion tracking setup and development of a performance marketing strategy including implementation.

Bots, false clicks and online marketing fraud

07 Jan 2019 Blog Online Marketing Performance Marketing Knowledge

Bots, false clicks and scams in online marketing briefly explained 😳. And my ideas to exclude these fake views and clicks in your campaigns ✅

Instagram Stories and the best Apps with templates

03 Dec 2018 Blog Content Marketing Knowledge Online Marketing Social Media

Best Instagram Story apps with templates: Unfold, Canva, InShot, CutStory, and Design Kit — plus practical tips for better visual storytelling.

Digitalization for SMEs and the self-employed from a marketing perspective

21 Nov 2018 Blog Marketing Online Marketing Knowledge

What digitalization options are there for EPUs and SMEs and what is the quickest way to update your marketing for marketing automation ✅

Track Drift Chat with Google Tag Manager

30 Oct 2018 Analytics Blog Online Marketing

A tutorial on event tracking of the popular Drift Chat using Google Tag Manager. This makes conversion tracking from Drift in Google Analytics possible ✅

The UBER Growth Hack with excuses

21 Oct 2018 Blog Growth Hacking Online Marketing

Excuse me as a growth hack 🤗? Yes, it does happen, and much more often than you think. Beautifully explained at UBER. But also easy to implement for others ✅

The Growth Hacking DIY Guide

24 Sep 2018 Blog Content Marketing Growth Hacking Knowledge Marketing Online Marketing Performance Marketing

Last updated on April 18, 2023, 7:52 PMGrowth Hacking as a do it yourself guide with many tips and tricks Since I’ve been working on the topic of growth hacking for a while now and support companies in setting up a setup for it, I thought it was about time to write a guide for… Continue reading T...

A5 business park

26 Aug 2018 Clients

We were able to carry out an analysis of the website for the A5 business park and the municipality of Mistelbach and develop the SEO optimizations / content strategy and SEA campaign recommendations in a digital strategy.

Targeting options in online marketing

14 May 2018 Analytics Blog Marketing Online Marketing Knowledge

How can I address my target group efficiently on the web and what targeting options are there in online marketing? 😳 These and more questions are answered here. And which method and which channel makes sense where exactly ✅

Measure scroll depth with Google Tag Manager

26 Apr 2018 Analytics Blog Content Marketing Growth Hacking Online Marketing Knowledge

Measuring scroll depth with Google Tag Manager. Here you will get short instructions on how you can integrate a scroll depth measurement on your website using GTM ✅ Activate variables, define triggers and link them to the Google Analytics tag and you're done.

Measure scroll depth with Google Tag Manager

26 Apr 2018 Analytics Blog Content Marketing Growth Hacking knowledge Online Marketing

A detailed tutorial how to setup the page scroll depth measurement via Google Tag Manager on your website pages.

Google Tag Manager - Event and Conversion Tracking

10 Apr 2018 Analytics Blog Knowledge Online Marketing Performance Marketing

A tutorial to set up your complete Google Tag Manager Conversion Tracking and measuring it with Google Analytics goals